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Why is Amazon Author Central so Important for Authors?
By Sherrie Wilkolaski It is amazing to me that most authors aren’t even aware that Amazon provides a FREE author page to each and every author who has an ISBN and listed on their site. It’s true! It’s a great marketing tool to help authors, better market their books. Setting up your Amazon Author Central…
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Pick a Strategy and Stick to It
I’ve been talking to experts all week on the subject of how writers can market themselves and their books. They one thing I’ve noticed is that everyone has just a slightly different take on the subject – especially when it comes to social media. There are so many different social networking sites out there –…
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Sell Your Book – Think Outside the Bookstore
That’s the title of my next book, and the next book from Open Door Publications. I’m having a great time writing it, but ironically, since my last book was titled Finish Your Book, I’m having trouble finishing it. Why? Because I’m having so much fun talking to book experts about how to market and sell…
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Do You Want to Finish Your Book in 2012? You aren’t alone!
According to a recent survey, more than 80% of Americans want to write a book – but most never will. Dear friends of Helen, • Is writing a book one of your goals for 2012? • Does writing that book seem like an insurmountable task? • Do you need help organizing your ideas and finding…
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Will You Finish Your Book in 2012?
Is writing and publishing a book on your list of New Year’s resolutions that you made this week? It was on mine. In fact, I’d planned to spend a good portion of the last two weeks working on my next book. I had thought I would be much farther along with it than I am…
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Vulnerability: Open Yourself to Others with Your Writing
To write well is to open ourselves and our feelings to others. To move beyond being a writer (a person who writes just for themselves) and become an author (a person who publishes his work and shares it with others) means exposing ourselves in ways that most people find very uncomfortable. But without this vulnerability,…
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The Search for a Publisher: A Firsthand Report
I edited Kate Penndorf’s book two years and loved her middle grade fantasy novel about a young girl, Freya, who travels back in time to ancient Norway. Although I would love have seen her book published by Open Door Publications, I knew that since we specialize in adult non-fiction, we weren’t the right publisher for…
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E-Book or Tree Book? Which is the Right Choice for You
By Christina Wible There’s a lot of discussion among authors and publishers these days – should you publish work as an e-book, or a “tree book,” as one well-known publisher recently called the traditional paper book. Those who hype technology say e-books are the way to go. Those who self-publish books say it’s the way…
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Which Comes First, the Book or the Seminar?
If you studied the art of marketing 15 or 20 years ago you would have learned that it takes seven “touches” for a prospective client to really remember your product. The suggested touches included billboard and newspaper ads and a spot on your local television station. Ten years later the number of touches was increased…
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Marketing Your Book: What Our Authors are Doing
There are as many ways to market a book as there are authors who write them. That’s why this month I’m bringing you a round-up of what some of Open Door Publication’s most recently published authors are up to. Susan Vernicek: Identity: This Magbook Will Empower You To Accept, Appreciate, Achieve™ Susan may have the…
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E-Books are Winning the Revolution
Amazon.com recently release new sales statistics that show that since April 1 of this year Kindle e-books have regularly sold 105-100 on its website. The news comes as no big surprise as Amazon has continually dropped the price of its Kindle e-reader and free e-reader applications for Amazon are now available for most smart phones…
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Do Book Covers Sell Books?
I think we can all agree that the answer to the question, “do book covers sell books?” is obvious – yes. The corollary is also true. A poorly designed, or boring book cover can hurt the sale of your book. Here’s a very interesting article on the subject of book design.
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E-Books Reviving Old Classics
Here’s a very interesting article on e-books and their role in bringing older classics to a new generation. Click here to read more from NPR.
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Don't Miss This Seminar!
HOW TO WRITE, PUBLISH, AND MARKET YOUR BOOK If You Have Ever Wanted To Write Non-fiction, Find Out April 16 Here at Open Door Publications we understand the dream of writing and publishing a book. But we also know that many writers forget to think beyond the publishing process to what comes after – sales.…
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Karen Hodges Miller Speaking at Institute for Managements Consultants
Karen Hodges Miller will be the guest speaker at the next meeting of the New Jersey chapter of the Institute for Management Consultants. “Writing and Publishing Your Book” will be the topic at the meeting which begings at 6 p.m. Monday, March 21, at the Wyndham Princeton Forrestal Hotel, College Rd., Plainsboro. Why should management…